Target Audience

Working title of magazine -
-Promark
-Ambient
-Audible
-Soundproof
-Voltage
Target Audience - Demographic -
-Age - 15-33
-Gender - Mixed, I have chosen to aim the magazine at both genders as it vastly broadens the amount of people who would buy it, but also finding content to include in the magazine would not be as difficult, as you wouldn't have to focus on one style/gender.
Target Audience - Psychographic -
-Music - Rock, pop, electro, hip-hop, R&B
-Gigs - Festivals, shows, tours, events
-Local Talent
-Artist lifestyles
-Shopping/spending time with friends.
So the type of people who would buy my magazine would mainly be mainstreamers and aspirers.
Price point -
£1.50 - I found this a suitable price as it is not too expensive, but also not too cheap, and I think people would be prepared to pay the price especially taking into consideration the fact that they have a chance to win free gig/event tickets.
Weekly
Content -
-Artist lifestyles- clothes/styles, instruments, homes
-Latest shows/events, tours
-Adverts
-Job opportunites in the music industry
I have  kept the content mainly based about musicians/bands and their lifestyles, shows, tours, events, signings etc. But also I have decided to add a few elements which would also highly be of interest to people who are interested in music, such as Job and career opportinuties.
Style -
-Informal, 'Rock looking', Powerful - your your face - impacting, Full - Pages are full of content/ images - Not many black spaces. I will have to make it informative but not boring. Based on a more rockier look rather than delicate and intricate, but more rough, but stylish looking, making it more attractive to the younger generation that keep up with the music scene.
USP -
-Unique code in each magazine, type the code onto the internet and you can win tickets to a live show/ event. I am hoping this would influence my target audience to buy my magazine over other brands.